Molly Pollard, CRM Administrator for the  Alabama Community College System (ACCS), was recently honored for her significant contributions to the higher education community in a ceremony attended virtually by over 100 college administrators from around the globe and hosted by ACCS partner, Liaison.

The ACCS uses the TargetX CRM to support their recruitment and enrollment efforts at all 24 of Alabama’s community and technical colleges. Since 2021, Pollard has served as a CRM Administrator within Student Success, and is a recognized member of the TargetX Rockstar Community, a group of the most advanced and collaborative users of the TargetX CRM for Higher Education by Liaison.

“TargetX seeks to be more than just another product on campus. It is our sincere desire to develop a strategic partnership with each college we work with to the benefit of every student. Molly is being recognized for her ability to embrace that partnership and her contributions to optimizing the student experience ,” stated Eric Durrence, Client Success Director at Liaison.

For these reasons, Pollard was honored as 2023 Partner of the Year.

“Molly has been the key to our system’s success with implanting and adopting TargetX. The only thing that surpasses her technical and problem-solving skills is her ability to connect with and relate to the TargetX users across the state,” says Dr. Neil Scott, ACCS Vice Chancellor for Student Success. “Her excitement about the capabilities of this system is contagious, and she has brought a wonderful energy and excitement to this project.”

About TargetX

TargetX is a higher education CRM company that provides an enterprise-wide solution to help colleges manage relationships with their most important constituencies, including prospective students, current students, alumni and potential donors. The company’s Enterprise CRM is built on the powerful development platform of — the worldwide leader in customer relationship management and a pioneer in cloud computing. With its 25-year reputation for innovative technology and industry expertise, TargetX has become one of the most trusted CRM providers in higher education. To learn more, visit

About Liaison International

Through a powerful combination of technology and services, Liaison helps over 31,000 undergraduate, graduate and postbac programs across more than 1,500 campuses achieve their recruitment, admissions, enrollment and student success goals. Liaison’s campaign management, enrollment and recruitment tools include TargetX and the Enrollment Marketing Platform (EMP) as well as its Centralized Application Service (CAS™), Othot, SlideRoom and Time2Track. To learn more, visit and find us on Facebook, Twitter and LinkedIn.